Impact of Using Pictorial Database Krishoker Janala (Farmer’s window) in providing Agricultural Advisory Services

The study was conducted in Fulbaria upazila under Mymensingh district from 2 January 2015 to 20 September 2015 to find out the impact of using a pictorial database known as Krishoker Janala (Farmer’s Window) in providing agricultural advisory services to the farmer. A total of 200 service recipients (farmers) were interviewed. Several pre-tested questionnaires were used and focus group discussions were conducted to collect data from the farmers. The study revealed that through using this pictorial database, plant problems can be identified correctly and appropriate suggestions can also be provided to farmers easily. Data revealed that through using the database cost of delivering service or having service (up to 86%), time needed for delivering service or having service (up to 66.67%, while average 48%) and number of visit can be reduced. Both quality and quantity of service increased by the intervention of the new system and level of satisfaction of the farmer receiving service through the database is very high. An overwhelming majority of 94% respondents have the opinion that the new intervention is most suitable for them.